A black swan if ever i saw one

Just when you think that you have got costs down and your airline inching back to profitability the cruelest of black swans comes along…. and to make matters worse you have no idea how long it will last

No amount of foward planning predicts it

Published by joinedupthink

Freelance Strategist in The Zoo at Google Founder of The Joined Up Company Former CEO of redcell advertising Executive Planning Director of McCann-Erickson Planning Director of Ogilvy

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