Skip to content
joinedupthink

joinedupthink

Julian Saunders on technology, culture and brands

  • Training
  • Me

Tag Archives: globalisation

What went wrong at WPP ?

and how to put it right. My diagnosis and a suggestion for future strategy just published in Aurora 

Posted byjoinedupthinkJune 14, 2018Posted inbrands, Effectiveness, Uncategorized, what people doTags:globalisation, Sir Martin Sorrell, WPPLeave a comment on What went wrong at WPP ?

Do consumers really have a choice

This kind of concentration of power is not really healthy It is, of course, a response to growing retailer power and the desire to have more buying power Thank heaven for social media which can scrutinise these companies because national governments don’t stand a chance with these global power houses.

Posted byjoinedupthinkMay 3, 2012Posted inbrandsTags:brands, globalisation, powerLeave a comment on Do consumers really have a choice
joinedupthink, Powered by WordPress.com. The digerati have reverted to sending out letters!