A tale of pickles, puppet shows and Punjabi wrestling

Memories of my recent visit to Karachi and Lahore, at the invitation of Pakistan Advertisers Society, to run my seminar “Brand Building in the digital age”

This piece has just been published in the latest issue of Market Leader and is reproduced with their kind permission. Article hereSaunders

Plus pics of “The welders”,”The landlord”, and the “Wrestler from Peshawar” – who feature in the piece

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Published by joinedupthink

Freelance Strategist in The Zoo at Google Founder of The Joined Up Company Former CEO of redcell advertising Executive Planning Director of McCann-Erickson Planning Director of Ogilvy

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