Some – like Tracy Emin, Damian Hurst and GIlbert&George- have been in ad business for while. Their styles are so distinctive you know them immediately like a pack of Persil. They have mastered the art of effective branding – with “added value” prices to match At modern art shows the same ‘big’ themes come upContinue reading “Thoughts at Frieze art fair: artists can be as predictable as admen”
Category Archives: London Shows
See smoke pouring out of my eyes
and other fascinating creations at the Digital Revolution show at the Barbican. Anyone in retail (or experiential marketing) will enjoy it. Why? With the growth of e-commerce the shop is changing-it has to evolve or die- and is becoming a form of entertainment in its own right The digital instillations at the show areContinue reading “See smoke pouring out of my eyes”
Matisse cut outs at Tate Modern
Matisse is the perfect artist for Tate modern. He already adorns a thousand pieces of merchandise from greetings cards to mugs so he is a good generator of extra revenue through the well-positioned and well-stocked gift shop that (with Ikea like ruthlessness)you have to pass through as you exit the show. He is joyfully easyContinue reading “Matisse cut outs at Tate Modern”
My brain food plan for 2014
There is a direct correlation between the quality and range of stimulus you take in and the freshness the ideas you put out- lots of books about creativity and many creative types in agencies attest to this. In fact if your read Daniel Kahnemann this kind of mental priming can almost determine what kind ofContinue reading “My brain food plan for 2014”
joinedupthink 