Saul Leiter: fab value at £3.00

£3.00 gets you into all three shows at the photographers gallery. Saul Leiter is worth the price of the ticket alone. (He is the antidote to Liebovitz’s relentless pursuit of people in the news and boosting of the celebrity machine.)  Although he did commercial work , mainly he walked the streets of New York-often lookingContinue reading “Saul Leiter: fab value at £3.00”

Smart googling

Aurora magazine recently asked me where and how i look for insights online, so i thought i would share. Here are five I find really useful (heavily influenced i guess from working at Google ) ThinkwithGoogle (www.thinkwithgoogle.com) a treasure trove of think pieces and case histories about good digital marketing .  Google trends http://www.google.com/trends: whatContinue reading “Smart googling”

Experience/Service innovation through tech

Just back from the Marketing Society Annual conference where much of the talk was about how technology +data are leading to innovation. It’s all about brand building through better more personal experiences, services and speed of new products to market ( with advertising getting barely a mention.) What are good examples of this? Here is oneContinue reading “Experience/Service innovation through tech”

See smoke pouring out of my eyes

  and other fascinating creations at the Digital Revolution show at the Barbican. Anyone in retail (or experiential marketing) will enjoy it. Why? With the growth of e-commerce the shop is changing-it has to evolve or die- and is becoming a form of entertainment in its own right The digital instillations at the show areContinue reading “See smoke pouring out of my eyes”